PLANNING - Influence from music videos

Three videos that have influenced our final choice - 

1) Jessie J - Whos laughing now

Why? The location 

Its set in a school which is one of our chosen locations as we think the kids in school uniform are significant to the lyrics  however in Jessie Js video all the kids are wearing different costumes although its compulsory to wear uniform in primary school. We like the idea of all the school desks as the distance between all the students would make a good camera angle.

In her video she plays around with stereotypes as all the girls are wearing pink and have props that portray girly things. However the props that we plan to have are school books and geek glasses to show equality and that we're all the same in school under one roof.

2) Girls Aloud - Something new

I like the way they used editing to add a text effect to add the beginning of their lyrics on to their music video. I would also like to do that in our music video when we edit the chorus as i think it adds something to the video and makes it a more direct address to the audience.

3) Little mix - Wings

Another girl group, I wanted the ideas from other videos to be realistic and doable in our own music video therefore i mainly looked at girl groups. The editing of little mix include a split screen with 4 characters which i think is effective as it shows the different looks/hair colors and backgrounds and adds to the video.