Thursday 26 December 2013

Importance of a digipak (research of ancillary)

                                               Digipak:


 The importance of a digipack is to sell the artist/band to the audience. To present them to wider world.For this to be done, the artist names have to be on the front cover of the album cover and on the spine big and clear for people to see. The name of the album shouldn't be in a bigger font size than the artist name. Pictures of the artist or band need to be on the front cover or their synergy again to sell them. The back cover must always contain a barcode, record label and the track listing. The pictures displayed on the front cover and the colours and fonts used on the album cover is a main factor that indicates to people what kind of audience the album is aimed at, so they need to be sophisticated and appropriate.

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